20 Nov, 2023 | By: Premiumpackaging

Everything about Positioning Strategy for Packaging Design

Everything about positioning strategy for packaging design

One of the crucial phases in the creation of packaging design is design positioning. It places a strong emphasis on putting the customer first, taking the target customer groups’ needs into account, conveying information that can draw in customers through design, and offering them a sense of uniqueness in terms of unique impressions. Sales of […]

16 Nov, 2023 | By: Premiumpackaging

What is kraft packaging, and why is it so popular?

What is kraft packaging, and why is it so popular?

Kraft packaging is the term used to describe packaging composed of kraft paper. Developed in Germany in the late 1800s, kraft paper is a robust and long-lasting material. It is stronger than other kinds of paper because it is composed of chemical pulp that is created during the kraft process. Products requiring a high level […]

08 Nov, 2023 | By: Premiumpackaging

How are Shaped Packaging Boxes, A Creative Marketing Perspective?

How are Shaped Packaging Boxes, A Creative Marketing Perspective?

The field of packaging is broad, ever-changing, and an incredibly creative industry. They can be as basic as mailing boxes, poly mailers, mailer bags, or tubes like the one you see above. Product boxes serve a variety of purposes, including marketing, transportation, identification, and security. You can see how fast and readily the topic becomes […]

23 Oct, 2023 | By: Premiumpackaging

Different Benefits of Corrugated Packaging

Different Benefits of Corrugated Packaging

It’s critical now more than ever to choose environmentally conscious packaging, as more and more companies are being scrutinised for their influence on the environment. Companies are interested in learning about the impact on the environment of the materials they use when deciding on shipping alternatives, as well as how they may lessen their carbon […]

16 Oct, 2023 | By: Premiumpackaging

Different Types of Protective Packaging available

Different Types of Protective Packaging available

Packaging materials are more crucial than you would realise to the success of your online store. The correct protective packaging may play a crucial role in developing great relationships with clients that promote customer loyalty, from making sure your product arrives safely to filling empty areas to enhance the opening experience. However, occasionally when we […]

[blog_sidebar_shortcode]